Namezero Press Release

NAMEZERO.COM™INTRODUCES BUSINESS AND PERSONAL PLUS DOMAIN NAME SERVICES FOR SMALL BUSINESSES AND INDIVIDUALS

Namezero Now Offers Best Overall Value with Personalized E-mail and Communication Services

New York, NY (Internet World) - October 23, 2000 - Namezero.com (www.namezero.com), a leading provider of domain name registration services, today introduced Business and Personal Plus, its new suite of services for small businesses and individuals. Designed for customers who want to optimize the communications potential of their registered domain names, Business and Personal Plus provides a wider range of value-added online identity features at an attractive price point.

Business and Personal Plus suite helps new and existing Namezero members to consolidate and personalize their online communications by quickly and easily creating their own domains (www.yourbusiness.com), e-mail accounts (sales@yourbusiness.com), and Web pages, accessible from anywhere with an Internet connection. Business and Personal Plus suite has a number of features designed to provide users with a greater degree of choice and control over their online presence:

  • A permanent e-mail identity, tied to the user's registered domain name, with unlimited e-mail aliases and multiple, two-way e-mail forwarding features, and a domain name POP and Web-based e-mail account.
  • An advertising-free space on the Web, which can be used as a personalized storefront or showcase.
  • Members are listed in Who-Is Registry.

"With the Internet quickly becoming the primary means of communication and collaboration, small businesses and individuals need a service that will help them to consolidate and personalize their online communications, without a lot of hassle or expense," said Bruce Keiser, President and COO of Namezero. "Business and Personal Plus services will empower our existing membership base, as well as an untapped audience of over 11 million small businesses, to use their domain names as the central platform for communicating with customers, employees, and other contacts."

Business Plus: A Powerful Communications Solution for Small Businesses

Namezero's Business Plus service offers a compelling value proposition for small businesses. By creating a communications hub for their customers and employees, Business Plus empowers small businesses to:

  • Build direct relationships with customers. With Business Plus, small businesses are empowered with the tools they need to promote their business' name and image on the Internet. Personalized e-mail and Web pages, built on the company's registered domain name, help to extend the business' brand on the Web and build direct relationships with customers.
  • Improve operational efficiency. By quickly and easily establishing an online platform for employees to communicate and collaborate, and for customers to find out more information about products and services, Business Plus improves process efficiency and reduces operational expenses.
  • Increase sales. Business Plus provides small businesses with the necessary foundation to build an online business, including domain name, domain based e-mail, and powerful domain management tools. By offering space for an eCommerce storefront and creating a channel for targeted marketing, Business Plus helps to drive sales revenue. In addition, small business owners can provide an incentive for repeat visits by setting up directories for their customers, and sharing links to informative resources or related services.
"As the CEO of a software start-up building a peer-to-peer platform, I recognize that time to market is vital," said Ben Fox, CEO of Austin, TX based Jomba, Inc. (www.jomba.net) "We chose to go with Namezero's business plus service because it presents an 'all-in-one' solution. Now we can focus on building our cutting-edge technology while Namezero takes care of our Web presence and e-communication needs. If time to market is critical for your business, Namezero will help you get there faster."

Personal Plus: A Quick and Easy Way for Individuals to Establish an Online Identity

Designed for an audience of over 60 million consumers that are just now starting to get online, Namezero's Personal Plus provides you with everything you need to build a personalized Web presence and:

  • Keep in touch with friends and family. Using a personal name or a family name, users can immediately create a permanent identity and set up personalized e-mail to communicate with people they care about. What's more, Personal Plus offers Web space capabilities for sharing photos and other items of interest.
  • Make an impression. What better way to express your individuality than through a unique and personalized name, e-mail, and home page? Job seekers can use the space for selling their skills to prospective employers, hobbyists can get in touch with others who share their passions, and other people can use the tools to make their mark!
  • Centralize your online communications. Like a 1-800 number on the Web, the Personal Plus package can help make life simpler by allowing you to create a home base with multiple forwarding and unlimited e-mail names. Whether you change jobs, residences, or cell phones, Namezero's online communications platform will always be there to help you stay connected.

Pricing and Availability

Available in October 2000, Business and Personal Plus is currently available via the Namezero.com site at a special introductory low-cost price of $24.95 for a limited time only, normally a $29.95 value. Current Namezero members have the option to upgrade their service at an exclusive discounted price. For further info, please visit www.namezero.com.

About Namezero.com

Founded in May 1999, Namezero.com is a private, venture backed Silicon Valley company that is changing the way people and businesses establish an online identity and customize their Internet experience. With more than one million registered members, the revolutionary Namezero Passport(tm) service provides individuals and small businesses with a free .com domain name, domain name POP and Web e-mail (you@yourname.com) account, domain hosting and patent pending Namezero technology that enables a Web experience unlike any other. Imagine a single place on the internet - at your .com domain name - where you can create and combine all of your favorite Web pages, content, features and services that you can access and share with your friends, family, customers or the world anytime, anywhere from any computer with Internet access. Namezero is backed by leading venture capital firms including WaldenVC, Whitman Capital, and Arcadian Venture Partners. For more information please visit www.namezero.com).

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